Published in 2019
240 pages
Liz Forkin Bohannon is the founder of Sseko Designs and the author the book Beginner’s Pluck: Build your life of purpose, passion and impact now.
Sseko Designs is an ethical fashion brand that works to educate and empower women. By providing employment and educational opportunities, Sseko enables women to continue their education and become leaders in their country.
Liz graduated from the University of Missouri with a Master’s degree in Journalism. In 2008, she moved to Uganda where she met an incredible group of talented young women who were struggling to finance their higher education.
After traveling the country by motorcycle to find raw materials and learn how to produce footwear by hand, Liz hired three young women and started Sseko Designs. Since then, Sseko Designs has grown from three women making sandals together under a mango tree, to an international fashion brand that provides employment, educational opportunities and entrepreneurial training to hundreds of women in East Africa and across the globe.
Using her unlikely story of a journalist-gone-shoe-maker, Liz shares her passion for social enterprise, conscious consumerism, social justice, creative leadership and gender-equality.
Liz and the Sseko story has been featured in dozens of publications including: Vogue Magazine, Redbook Magazine, O Magazine, Inc, Fortune and others. Sseko has appeared on national broadcasts including ABC’s Shark Tank and Good Morning America.
Among other notable honors, Liz was recently named a top three Transformation Leader by John Maxwell and Bloomberg Businessweek named Sseko as a top social enterprise. Forbes named Liz one of the top 20 public speakers in the U.S. Liz’s powerful, disarmingly authentic and witty voice captivates and inspires her audience.
She now splits her time between Uganda and Portland, Oregon, where she and her husband Ben run Sseko Designs and raise their two young sons.
What is this book about?
There’s no lack of people out there telling you to find your passion and dream big. But why does it seem like when we try, we so often end up more lost and overwhelmed than when we started?
Liz Forkin Bohannon wants you to rethink everything you’ve been told about finding your passion and following your dreams. Why? Hate to break it to you, but you’re likely never going to “find your passion.” Because your passion and purpose are something you build–actively–day by day. In her signature tell-it-like-it-is fashion, Liz shares 14 actionable principles that will teach you how to do just that. With total transparency, Liz shares hilarious and heartbreaking stories of her journey of screwups and successes that illustrate the mindsets and principles that will give you a jolt of energy, inspiration, and direction toward your True North. By embracing your Inner Beginner, dreaming small, choosing curiosity over criticism, and so much more, Liz’s story and the principles of Beginner’s Pluck will have you on your way to building a life of purpose, passion, and lasting impact.
Ready to rise to the occasion? It’s time to make this life everything you want it to be.