Published in 2017 (first published 2002)
336 pages
Susan Scott is the founder of Fierce, Inc., a global training company whose clients include Yahoo, Starbucks, Cisco, BP, General Dynamics, New York Life, Nestle, Four Seasons Hotels & Resorts, Lego, C.A.R.E., Best Buy, Coca-Cola, Ernst & Young. She lives in Seattle, Washington.
What is this book about?
The master teacher of positive change through powerful communication, Susan Scott wants her readers to succeed. To do that, she explains, one must transform everyday conversations employing effective ways to get the message across. In this guide, which includes exercises and tools to take you step by step through the Seven Principles of Fierce Conversations, Scott teaches readers how to:
* Overcome barriers to meaningful communication
* Expand and enrich conversations with colleagues, friends, and family
* Increase clarity and improve understanding
* Handle strong emotions-on both sides of the table
